Towards A Zero-Emission Travel Industry: The Path to Sustainability is Shared
By Prabhjeet Singh, President, India & South Asia at Uber Travel industry is always at the forefront of innovation and as we look at building…
Category: Articles
Reimagining Tourism: From Why to Why Not
By Ajay Prakash, President at TAFI – Travel Agents Federation of India Two years ago the world changed – and changed beyond recognition. Everything that…
Indian Outbound Travel Market Outlook
By Riaz Munshi, President at OTOAI – Outbound Tour Operators Association of India The travel industry has been incredibly resilient for the last two years.…
COVID-19 Will Continue to Test Our Business Resilience
By Tejbir Singh Anand, Vice Chairman at Federation of Associations in Indian Tourism & Hospitality (FAITH), Founder & Managing Director at Holiday Moods Adventures Pvt…
The New Face of MICE after the Pandemic
By Kamal Gill, Managing Director at OptiMICE Events What is the new face of MICE post-pandemic? Well, “it’s something old, something new, something known, something out-of-the-blue”.…
Serviced Apartments: Capturing the New Demand
By ITB Community and Hoshang Garivala, Director of Operations – India at Oakwood As the travel industry worldwide is recovering from the COVID-19 crisis, we…
Sustainable Travel: Ensuring A World Worth Exploring
By Laura Houldsworth, Managing Director & Vice President of Asia Pacific at Booking.com The world we live in is a different one from two years…
Red, yellow, green, Berlin
By BER – Berlin Brandenburg Airport India has given the world the Holi festival, the Hindu spring festival, also called the “festival of colours”. In…
Opinion: Why Aviation Should Start Counting on Generation Alpha
By Linus Benjamin Bauer, Managing Director at Bauer Aviation Advisory As I got back to work after a two-week holiday earlier this year, I added…
Hospitality in 2022 Lacks Emotion: Here Are 7 Ways to Spark That Personal Touch
By Lize de Kock, Marketing Communications Director at TrustYou While face-to-face interaction and visible emotion have been somewhat eroded within the current pandemic regulations, personalized…
Using Blockchain Technology in the Travel Industry
By Hicham Rajraji, Owner & Managing Director at Real Travel Service – RTS Group The global tourism market crossed 8 trillion USD in 2017. It…
Technology – A Key Contributor to Instill Confidence in Global Travel
By Dhiren Savla, Chief Information Officer at VFS Global After more than a year of disruptions and lockdowns, the world was on the move again towards…
The Post-Pandemic Opportunity for AI Chatbots in the Hotels and Tourism Industry
By Elitza (Elly) Stoilova, CEO at Umni.bg Have you heard about Edward from Radisson Blu Edwardian London? Three years after his creation in 2016, he…
Influencer Marketing Can Boost Your Hospitality Business – How to Do It Effectively
By Cory Falter, Principal at Lure Agency What do you think of when you hear the term “influencer?” What about a “travel influencer?” There’s a…
Three Trends in Hospitality Payments for 2022
By Mark Rademaker, Global Head Hospitality at Adyen Metrics such as occupancy and revenue likely will return to pre-pandemic levels, but the hospitality industry has…
The Digital Transformation of the Travel Industry
By Stefanie Goldbrich at bd4travel A look at how eCommerce has changed the way people book travel – and what the future holds eCommerce has…
How to Bring Back Meetings & Events Safely, in 7 Steps
By Petrina Goh, Director at CWT Meetings & Events Singapore (This article was published previously on the CWT blog section) The world of events is recovering,…
No, Guests Do Not Require Human-Provided Services In Hospitality
By Max Starkov, Adjunct Professor NYU Tisch Center for Hospitality and Hospitality & Online Travel Tech Consultant The classic philosophy in hospitality goes like this:…
The Future of Industry Consolidation in the Short-term Rental Ecosystem
By Amiad Soto, CEO at Guesty While the entire world and hospitality industry has been rocked by COVID-19, travel isn’t slowing down. One and a half…
Improve Sales Incentive Programs with Better Communications
By Mike May, President at Brightspot Incentives & Events Communication makes or breaks sales incentive programs. During an interview on sales incentive trends, a reporter asked…
The Next Generation of Technological Innovation in the Travel Sector
By ITB Community and Dana Dunne, CEO at eDreams ODIGEO With customers now expecting a personalised travel experience at their fingertips, it is essential that…
Gen Z Travelers: How Their Travel Behavior Compares to Millennial’s
By Marc Truyols, Regional Director of Sales EMEA at Hotelmize Organizations in the travel and hospitality sectors often run market analyses to learn what their…
The Human Touch: How Personalisation Wins Hearts, Minds and Everlasting Customer Loyalty
By Martin R P Garnaud, Customer Experience and Engagement Strategist, Asia Pacific at Collinson Customer loyalty is a tale of relevance, satisfaction and enduring relationships. In…
Back on the Road! Will Business Travel Be the Same Again?
By ITB Community and Bertrand Saillet, Managing Director, Asia at FCM Travel ITB Community had a conversation with Bertrand Saillet, Managing Director, Asia at FCM…
SE Asia Hospitality’s Late Arrival to Digital Disruption
By Xinyi Liang-Pholsena Southeast Asia’s startup and tech talent pool is flourishing, but the hospitality industry is just getting into the digital innovation game. With…
We Look Back at Our Travel Predictions 2021: How We Got Some Things Right and Some… Not So Much
By Wego Travel This article has been reviewed by Wego’s editorial team to ensure that the content is up to date & accurate. Last year in December,…
Embracing Opportunities to Redefine the Future of Hotel
By ITB Community and Markland Blaiklock, Deputy CEO at Centara Hotels & Resorts As the world tries to anchor itself amidst the COVID-19 crisis, we…
Localization Is the New Globalization
By Donggun Lee, Founder & CEO at MyRealTrip COVID-19 has changed the business of OTAs and created new opportunities. As you may know, COVID-19 forced…
Re-Sailing & Recovery – The Future of Cruise Holidays
By Kelly Craighead, President & CEO at CLIA – Cruise Lines International Association As travel industry representatives, we all can appreciate that the global pandemic…
Banking on Technology and EQ to Thrive Through the Recovery and Beyond
By ITB Community and Rainer Stampfer, President, Hotel Operations – APAC at Four Seasons Hotels & Resorts As the world tries to anchor itself amidst…
The Science and Art of Segmentation: How to Identify and Retain your Most Valuable Customers
By Daniel Cantorna, Vice President, Data, Insight and Technology, Asia Pacific at Collinson Expedited by the pandemic, consumers’ online behaviours and expectations have dramatically changed. Highly sophisticated…
Philippines: Your Next Fun Island Destination
By Tourism Promotions Board Philippines Spread across 7,641 islands, big and small, the Philippines is more than just the thrill of Manila for big city…
The Tipping Point for Return of Incentive Travel
By Mike May, President at Brightspot Incentives & Events As children, the playground teeter-totter was fascinating. We could push off the ground and make our little…
Reimagining MICE Experiences in Sentosa
By Chew Tiong Heng, Divisional Director, Business and Experience Development at Sentosa Development Corporation It has been almost two years since COVID-19 engulfed the world.…
Business as Unusual for Event Venues
By Simon Lomas, COO at Shenzhen World As venues have re-opened, we have had to implement many changes to maintain safe environments for our visitors…
Asia Pacific Recovery: How Hoteliers Can Reignite Confidence in Travel
By ITB Community and Joon Aun Ooi, President, Asia Pacific at Wyndham Hotels & Resorts As the world tries to anchor itself amidst the COVID-19 crisis, we…
Putting a Face to 1,000 Names: Three Steps to Streamlining Your Customer Data
By Daniel Cantorna, Vice President, Data, Insight and Technology, Asia Pacific at Collinson The pandemic has changed the way we transact. Cut off from our…
Changes in Tourism Trends Post-COVID-19 Pandemic
By Ministry Of Tourism and Creative Economy, Indonesia The COVID-19 pandemic has hit the Tourism Industry and Creative Economy in Indonesia. No big deal, since…
Building a Sustainable Sentosa Future Today
By Lee Cheh Hsien, Divisional Director, Planning, Sentosa Development Corporation Sustainability has become a focal point globally, prompted by the alarming increase in global temperatures,…
What We Need to Keep Going in the Era of Uncertainty?
By Seoul Tourism Organization Digital Transformation is the fundamental. Sometime after the pandemic was declared, the Virtual Seoul platform was created to represent the actual…
Responsible Tourism: The Way Forward
By Sarawak Tourism Board World-renowned environmentalist, Robert Swan said, “The greatest threat to our planet is the belief that someone else will save it.” The…
Rediscover Berlin Anew – Now
By BER – Berlin Brandenburg Airport Berlin is a pulsating, cosmopolitan city. The cultural landscape of Berlin is as multi-faceted as the city itself. In…
Experience Penang, The Diversity of Asia
By Penang Global Tourism It’s time to Experience Penang, The Diversity of Asia through its incredible diversity in culture, heritage, arts, food as well as…
Island-hopping: Exploring Thailand’s Sandbox Model – The ‘One Step at a Time’ Approach to Reopening the Country
By Tourism Authority of Thailand What is the first thing that comes to mind when you think of Thailand? Is it a picturesque tropical scene…
Sharing Personal Data: Here’s Why Travel Technology Is Safe
By Patricia Alonso, CMO at Hotelmize Over the last year, the tech revolution has accelerated within the travel industry. Some of the innovations are either…
Digital Gateways for #NewNormal Global Travellers
By Benjamin Boesch, Chief Digital Officer at VFS Global Digital customer experiences are progressing rapidly, with big and small competitors, fuelled by venture capital investments,…
6 Examples of How AI Is Used in the Travel Industry
By Or Izchak, Software Developer at Hotelmize AI has made advances in many industries since it was invented. The ever-changing travel industry is also taking…
To Recovery and Beyond: New Strategies for the Local Travel Experiences Industry
By Victor Tseng, CFO at KKDay The opportunities for the travel experiences industry are very big but still very nascent in terms of digitalization, especially…
This Is the Difference Between Artificial Intelligence and Machine Learning
By Igor Bobriakov, Hotelmize 1. Are Machine Learning and Artificial Intelligence the same thing? The Fourth Industrial Revolution, or the new era of technology, is…
The Rise of Sustainable Tourism
By Anthony Lu, Regional Director, Partner Services for China & Mekong at Booking.com COVID-19 has amped people’s awareness about their impact on the environment and…
Corporate Travel after Crisis: A Reset for 2022
By Calvin Xie, General Manager – China at FCM Travel The past one and a half years will go down in history as a time…
What We Plan for Recovery and Growth
By ITB Community and Forrest Zhang, Managing Director – Greater China at Hotelbeds As the world tries to anchor itself amidst the COVID-19 crisis, we…
Chat-based Services: The Future of Travel
By Kei Shibata, Co-Founder & CEO at Venture Republic Group – TRAVEL jp & Trip101 Metasearch is still a powerful tool in travel but over…
The Way Ahead: How Technology Guide Us in the Post-COVID-19 Era
By Benjamin Boesch, Chief Digital Officer at VFS Global COVID-19 is not the first virus outbreak that the world has witnessed. However, the main distinction…
The Decade Ahead: How Event Organisers Will Adapt
By ITB Community and Dan Rivlin, CEO at Kenes Group As the world tries to anchor itself amidst the COVID-19 crisis, professional conference organisers (PCOs)…
How a COVID Vaccine Is Changing the Way We Travel for Good
By Hotelmize On the 9th of November, 2020, it was announced that BioNTech and Pfizer made one of the candidates for a COVID-19 vaccine that showed…
Travel Managers’ New Priorities
By ITB Community and Bertrand Saillet, Managing Director, Asia at FCM Travel From the need to rethink corporate travel policies and demand of touchless alternatives…
Wellness Beyond the Boardroom and Other Concepts in the New World of Incentive Travel
By Belinda Shillcock, Regional Managing Director at Abercrombie & Kent Southeast Asia As the world begins to slowly reopen, incentive travel is being re-defined too,…
Rethinking Bucket List Destinations for a More Sustainable Travel World
By Philippa Kaye, Founder of Indian Experiences At the start of the pandemic, there were a lot of reactions as to what would save tourism…
Creating Events in a Virtual and Hybrid World
By Ben Taylor, CEO, APAC at George P Johnson “Unprecedented”, “the new normal”, “we’re pivoting to virtual”, “you’re on mute”, “…This event will start in…
What Will Be Key to Travel the World Again?
By Jiten Vyas, Regional Group Chief Operating Officer – Australasia, China, Africa and Europe & CIS at VFS Global Owing to Coronavirus pandemic, few industries…
Making Travel More Sustainable
By Jennifer Birch, Writer For many explorers who thrive on wanderlust, the current state of travel and tourism today is a disappointing outlook. As COVID-19…
Eight Simple Ways Accommodation Providers Can Truly Cater to the New Traveller
By Ritu Mehrotra, Regional Manager, South Asia at Booking.com COVID-19 has widely disrupted the travel and tourism industry, impacting the way people travel. The pandemic…
Airlines and Flight OTAs: Road to Recovery
By Oliver Dlouhy, Co-Founder & CEO, Kiwi.com Airlines and online travel agencies (OTAs) are working on ways to operate in the post-pandemic world. Will there…
How Can We Reboot Tourism in India?
By Rohit Kapoor, CEO, India & South-East Asia (INSEA), OYO The last 15 to 18 months for the entire world have been extraordinary: we have…
Evolution of Business Travel Experience in a Post-COVID-19 World
By Carl Jones, Vice President, Head of Travel, Asia Pacific & Greater China at SAP Concur I was delighted to be invited to speak at…
Recovering From the Worst Economic Slump: Digital Turnaround in Tourism
By Sandeep Dwivedi, COO, InterGlobe Technology Quotient In the first two decades of 2020, we witnessed two of the worst economic recessions – one caused…
The Travel Economy in 2022
By ITB Community and Abraham Alapatt, President & Group Head – Marketing, Service Quality, Value Added Services & Innovation at Thomas Cook India At a…
Micro Markets & The Future of Hotels in New Normal
By ITB Community and Prashanth Rao Aroor, Board Director at IntelliStay Hotels and Founder at The Avatar Hotel It cannot be denied that leading any…
A Successful Travel Agency Business: The Secret Recipe
By Deepak Narula, Managing Director, GRNconnect.com We need a bold new thinking and energy to bring back the true spirit of travel to travellers. This…
Remote Work Trends During the Pandemic: How Digital Nomadism May Shape the Future of Work and Travel
By Wego Travel This article has been reviewed by Wego’s editorial team to ensure that the content is up to date & accurate. Due to the coronavirus…
Making Incentive Travel Work in 2021
By Sanjeev Joshi, President, SITE India and Nitin Sachdeva, President Elect, SITE India We all know that COVID-19 has adversely impacted tourism and hospitality. Yet…
Corporate Travel Reimagined
By ITB Community and Bertrand Saillet, Managing Director, Asia at FCM Travel With a significant change in the proportion of which corporate travel makes up…
Revenge Travel: Everything You Need to Know About the Post-Pandemic Travel Trend
By Wego Travel This article has been reviewed by Wego’s editorial team to ensure that the content is up to date & accurate. With vaccination drives ramping…
Travel Is a Force for Good
By Ang Choo Pin, Managing Director, Asia & Senior Director Government and Corporate Affairs, Asia at Expedia Group 2020 has been a tumultuous year for…
What a Post-pandemic World of Travel Looks Like
By Yoav Tourel, Managing Director, APAC, Guesty With gradual vaccine distribution taking place around the world, China announcing their International Travel Health Certificate, and several…
A New Type of Traveler
By Monica Pitrelli, Editor, CNBC’s Global Traveler A new type of traveler is emerging from this pandemic. What are destinations doing to attract these travelers…
Leading a Hotel in 2021
By ITB Community and Michael Marshall, CCO at Minor Hotels It cannot be denied that leading any part of a hotel business in 2021 is…
The 4R’s Steps to Rebuild Trust and Get Back on Track
By Anthony Lim, President at The Travel Corporation, Asia and Managing Director, Asia at Insight Vacations and Luxury Gold No business makes it through a…
The Future of Cruise Holidays
By Angie Stephen, Vice President, Asia Pacific at Royal Caribbean Cruises Like you, I am anxious for travel to start again. We are in the…
Space Tourism – Your Next Hottest Travel Destination is Totally Out of This World
By Wego Travel This article has been reviewed by Wego’s editorial team to ensure that the content is up to date & accurate. The endless possibilities of…
Business Insights We Learned From a Year of Domestic Travel
By Noelle Chong, Founder, Wanderprime Travel Since the COVID-19 pandemic, the world has come to a halt with the hospitality and tourism sector being the…
6 Trends for 2021: Travel’s Comeback Story
By Neil Rogan, Head of Global External Communications, Amadeus Predicting the future is impossible but imagining a way forward is critical. That’s why each year…
4 Clever Ways to Reimagine Your Hotel Space and Boost Revenue
By Colin Hannan, Co-Founder, Proven Partners After a devastating 2020, the hotel industry is starting to see the light at the end of the tunnel…
Vaccine Passport: What It Is and What It Means for the Future of Travel
By Wego Travel This article has been reviewed by Wego’s editorial team to ensure that the content is up to date & accurate. The month of December…
Travel 2021 Predictions – A Take on What Travel Might Look Like
By Wego Travel Let’s be honest: Who in 2019 could have predicted that a microscopic organism would come out of the blue and like a…
India’s Consumer Market
By Biji Eapen, Chairman & CEO of Speedwings Aviation Academy and President of IAAI (IATA Agents Association of India) The COVID-19 outbreak in India and…
Seizing Opportunities in Adversity: A Reflection on How Travel Has Been Reimagined
By Abraham Alapatt, President & Group Head – Marketing, Service Quality, Value Added Services & Innovation at Thomas Cook India As we went into the…
The Future of Travel is Wildlife Friendly
By World Animal Protection COVID-19 and the situation we’re in today is widely believed to have started at a wet market in Wuhan in China.…
Adapting for the Future of Hospitality
By ITB Community and Puneet Dhawan, Senior Vice President of Operations – India & South Asia at Accor ITB Community had a conversation with Puneet…
Post-Pandemic Business Recovery
By Anand Srinivasan, CCO, Travel Designer Group Rapidly evolving travel restrictions, changing consumer preferences and an economy waking up from the pandemic shock. The multiple…
A Post-COVID World with Career Diversification
By Aaron Lim, Group HR Director, Park Hotel Group While a global pandemic has been a looming risk for decades, COVID-19 has come as a shock to…
Managing Change – The Change Curve
By Aaron Lim, Group HR Director, Park Hotel Group Seen this cartoon? It’s true! Everyone wants to see change, but to embrace and follow through…
Plan Your Next Business Event in Singapore With Peace of Mind
By Singapore Tourism Board “By showing how countries can consistently comply with hygiene and safety measures, Singapore is a pioneer in organising events for a…
How Brands Can Leverage China’s “Fan Economy”
By Vivian Shao, East West Marketing China’s idol and celebrity industry has transformed with the country’s rapidly growing Internet economy. While idol culture and the…
China Market Survey: How Hoteliers Are Preparing for Recovery
By OTA Insight China was the first country to be hit by COVID-19, and is now progressively moving toward recovery. Domestic travel has begun and…
Singapore: Forging a New Standard for Business Events
By Singapore Tourism Board “With its skilled workforce, world-class facilities and commitment to safety, Singapore can lead the way in organising business events in the…
A Glimmer of Hope for the Travel Industry
By Gavin Tollman, Global CEO of Trafalgar, Costsaver and Brendan Vacations Like many of the days that have changed history, 09 November 2020 is a…
How to Survive the (Hospitality) Zombie Apocalypse
By ITB Asia News What are the skills you and your organization will need to survive and thrive in the (hospitality) zombie apocalypse? Deep pockets…
Solidarity in the Private Sector Set to Drive Industry Out of Doldrums
By ITB Asia News These are challenging times for our sector but working together we will be able to recover and come out with a…
AMEX GBT Launches Travel Vitals to Help Travel Managers and Travellers in Turbulent Times
By ITB Asia News We are arming travel managers and travellers alike, and making sure they have “know before you go” information at their fingertips.…
10 New Creative Room Types to Boost Revenue
By Cendyn Try these new creative room types to boost revenue Hotel marketing has always been a blend of creativity and data. There’s equal parts…
NOWCast versus Forecast: #comebackstronger
By bd4travel Why real-time visitor data is key to rebuilding travel Let’s face it, we are seeing substantial changes in consumer travel booking activity. Where…
Pros and Cons of Webinars
By JTB Communication Design While we listed the Pros and Cons of Holding Online Events a couple weeks ago, this week we would like to…
Innovating in a Pandemic
By ITB Asia News In his keynote at ITB Asia 2020 Virtual, Angel Llull Mancas, Vice President & Managing Director, Asia Pacific, Booking.com looked at “innovating in a…
The State of Travel in APAC: Identifying Trends to Prepare for the Road Ahead
By ITB Asia News Paired with insightful data and analysis, Hermione Joye, Sector Lead, Travel and Vertical Search, Google, shared in the first keynote of…
Between a Rock and a Hard Place: Is There a Future for Tours & Activities Direct Marketing Post COVID?
By Matthew Barker, Founder, Horizon Guides There’s been a lot of chatter, spilling into anger, about the way the tours & activities (T&A) value chain is configured…
The Pros and Cons of Holding Online Events
By JTB Communication Design Although we are now seeing regulations on mass gatherings slowly starting to be lessened in certain countries, and small-scale physical events take…
Counting Down to ITB Asia 2020 Virtual
By Katrina Leung, Managing Director, Messe Berlin (Singapore) We’re counting down to ITB Asia 2020 Virtual later this week, and I could not be prouder…
How to Use Facebook to Improve Your Hotel’s Digital Marketing
By Cendyn How to use Facebook Custom Events and Conversions Perhaps more than ever, social media is a valuable pathway for hotels to connect directly…
How China’s Travel Influencers Are Keeping It Real Online and Finding New Meaning
By Vivian Shao, East West Marketing The global pandemic has forced China’s travel influencers to evolve or risk irrelevancy. Those willing to adopt new roles…
Travel and Technology: Keeping Us Apart, but Together
By Katrina Leung, Managing Director, Messe Berlin (Singapore) Through all the difficulties of 2020, the travel industry has shown great resilience. Those who work in…
Digital, Flexible, Contactless, and Seamless — a “Touchless Traveler Experience” is the New Normal for Business Travelers
By HRS The Coronavirus pandemic is moving more and more focus to digital processes – a direction that is completely changing the way people travel.…
The Art of Cultural Livestreaming
By Richard Whiddington, Jing Travel The first thing most people look for when visiting a museum is a special exhibition — or else the nearest…
What’s Next for the Hospitality Industry?
By Tanuj Dhawan, Stayflexi Keeping up with the newest trends is crucial for the hospitality sector, especially because this industry itself is highly competitive and consistently…
Reinventing Travel in the New Normal: A Snapshot of What to Expect at ITB Asia 2020 Virtual
By Katrina Leung, Managing Director, Messe Berlin (Singapore) It would be an understatement to say that 2020 has been a difficult year the travel industry.…
Travel Can Be Transformational, at Any Age
By Jake Haupert, Co-Founder, Transformational Travel Council Oh, do we ever miss travel right now, aye? Many of us have a different kind of fever,…
What Lies Ahead for the Future of Business and Leisure Travel?
By Katrina Leung, Managing Director, Messe Berlin (Singapore) ‘Travel will never, ever go back to the way it was pre-COVID’, said Airbnb’s CEO Brian Chesky.…
(Contact)less is More – Communication in the New Hospitality Scene
By Laura Badiu, TrustYou The last few months have been extremely challenging not only for businesses but for people in general. While many of us…
How To Drive Conversions With Captivating Promotions
By bd4travel With the proliferation of products, consumers need help understanding product availability and relevance to their travel interests and expectations. We cannot expect travellers…
Ahead of the Curve: What’s Next for the MICE Industry?
By Katrina Leung, Managing Director, Messe Berlin (Singapore) Pre-pandemic, the MICE industry in APAC was poised to reach USD441.1 Billion by 2025. Unfortunately, the global…
Travel in the Time of COVID-19 & Microadventures
By Jasmine Goodnow, Director of Research, Transformational Travel Council Microadventures do not require the three necessary conditions of travel (mobility, time, and financial resources) so…
Beyond Wet Markets: The Many Problems with Wildlife Trade
By World Animal Protection The COVID-19 pandemic is believed to have originated in a ‘wet market’ where wild animals were being sold. But these markets…
Local Travel is on the Way Back: Here Are the 6 Steps to Get Ready
By Simon Van Wyk, Head of Agency, Tourism Solved There is an interesting article on the NYTimes that looks at what is going on country by country. It…
Hotel Sentiment Survey Results: How Are Hotels Preparing to Re-open?
By Nicki Graham, Cendyn In a recent survey conducted at Cendyn, we spoke with hoteliers from across the globe and asked them how they are…
Why Marketers Should Be Wary Of ‘High ROIs’
By Jerry Daykin, Senior Media Director, EMEA, GSK Consumer Healthcare It seems pretty obvious that marketers should want a high return on investment (ROI). Knowing…
Fundamental Differences in Chinese Online Behaviours
By Anita Chan, CEO, Compass Edge More than two years ago, I wrote the article “Major Misconceptions about getting Direct Hotel Bookings from China”. After me…
How to Stay Connected with Your Guests While Your Hotel is Closed
By Nicki Graham, Cendyn Ghosting is never a good look. If your hotel has closed completely due to the coronavirus, now is not the time…
Finding Your New Guests is an Effective Marketing Job
By Zsolt Makkai, Marketing Executive, FIHR – Romanian Hotel Industry Federation Marketing is the last topic anybody would talk about with pandemic restrictions everywhere. This…
ITB Community in Asia: For the Travel Industry, For the Community, For You
By Katrina Leung, Managing Director, Messe Berlin (Singapore) For the past six months, we have seen how the global health pandemic has had the power…
Looking for A Travel Recovery in The Wrong Places
By Paul Conley, <Intent> Given how hard the travel industry has been hit by COVID-19, it’s to be expected that people would start looking for…
How To Revitalise Your Product Portfolio and Be Continuously Relevant
By bd4travel How to redefine your product portfolio and be continuously relevant as demand changes and supply is restricted. Availability and supply The Covid-19 lockdown…
Navigating Business Through Chaotic Times. Five ways to Evolve in a Post-Pandemic World
By Lucien Harrington, Managing Director, Asia Pacific, Lynxeye I want to start by saying this will all end. The world will change, and we will…
Trust is Hard to Develop Online
By Yossi Sheffi, Director, MIT Center for Transportation & Logistics COVID-19’s lockdowns have required people to replace much of the in-person communication they conducted at…
How to Implement Technology That Facilitates Social Distancing But Still Maintains A Personal “Touch”
By Yoav Tourel, Managing Director, APAC, Guesty From global lockdowns to border closures and the complete halt of international travel, it’s safe to say that…
How Social Media Marketing is Helping in Hospitality Recovery
By Kamesh Shukla, Executive Vice President – Asia Pacific, Middle East & Africa, RateGain With thousands of channels available to travelers to get the best…
Re-Taking The Skies: What Can Commercial Teams Do To Gear Up For A Full Return Of Airline Travel In The New Normal
By Shweta Vashishth, Vice President, RateGain COVID-19 disrupted all economies and had momentarily seized cash-registers from ringing with airlines expected to lose $84.3 billion in…
The Road to Recovery: Imperatives to Revive MICE Travel in a Post-COVID World
By Vivek Neb & Mayank Nagpal, Grail Insights COVID-19 has brought the global tourism industry to a standstill. The crisis has impacted the entire tourism…
Cultural Institutions in a Time of Crisis: Key Takeaways
By Richard Whiddington & Peter Huang, Jing Travel “A big theme is the idea of a cultural destination as a centre of community.” Launched in…
Learnings From A Virtual Meeting Planner
By Nigel Brown, Director, Marketing & Partnerships, BestCities Global Alliance In June 2020, I underwent a certification as a virtual meeting planner, and here I…
Global Survey: How Hotel Revenue Managers are Preparing for Recovery
By OTA Insight After COVID-19 flipped the hospitality industry on its head, business is picking up again around the world. With the road to recovery…
3 Ways Destination Brands Can Stay Active in China
By Vivian Shao, East West Marketing Promising signs for travel’s reopening are met with enthusiasm in China as destinations like the Maldives, Sri Lanka and…
How Digital Marketers Can Handle Change During a Crisis
By Jessica Berkowitz, Oracle During a crisis, marketers must adjust and adapt their marketing strategies to better serve their customers in a dynamic time. Following…
A Reopening Checklist for Hotel Marketers
By Koddi From keeping up with a daily cascade of industry news to monitoring the ever-changing guidelines and restrictions surrounding COVID-19, we know that these past…
Rethinking Hospitality in a Post-Pandemic World
By Jan Smits, Deputy Chairman, Pro-invest Group The hotel industry is no stranger to crisis, and I’ve experienced my fair share in the 35 years…
[MICE Trend] COVID-19 Accelerates the Shift Towards a Hybrid MICE Industry
By Seoul Convention Bureau The MICE Sector Going Hybrid in Physical in Virtual Environments COVID-19 Accelerates the Shift Towards a Hybrid MICE Industry The popularity…
10 Ways Organizations Can Stay Flexible and Remote When The Office Reopens
By Kelly Valade & Christa Cummins, Grail Insights How will workplaces resume–or continue–operating once it’s safe to do so? Will they reopen in the same…
Remember me? The Traveler. I am back!
By Amadeus Travel is once again becoming an option for many people in the world as governments start to ease lockdowns and re-open borders. However,…
No job – NOW what?
By Pariva Rustagi, Director of Groups, Meetings & Events – Asia Pacific, Hilton I was once laid off 12 years ago, when this concept was…
How the COVID-19 pandemic has affected animals
By Daniel Turner, Director, ANIMONDIAL World news during the COVID-19 lockdown has been full of reports documenting what appears to be a revitalised nature. As…
5 Ways to Prepare Your Travel Program for the New Reality Ahead
By AMEX GBT This pause in travel is an opportune moment for corporate travel teams to get their travel programs ready for the future. Here…
Digital Fitness for Tour, Activity and Attraction Businesses
By Simon Van Wyk, Head of Agency, Tourism Solved First a disclaimer! This article is not a recipe for surviving Coronavirus because we’ve seen a…
Hotel Marketing in Crisis: Who’s Taking Care of Your Hotel?
By Zsolt Makkai, Marketing Executive, FIHR – Romanian Hotel Industry Federation Tourism and hospitality will never be the same. From the travel culture to tourism…
How Live User Profile Data Provides Essential Business Insights
By bd4travel The impact of Covid-19 and the lockdown has changed the way we interact with consumers and their expectations in travel as the market…
The Resurrection of Business Travel in The Age of Covid-19
By Santosh Kumar Travel and tourism generated 10.4 percent of the world’s total economic activity in 2018. Currently, the industry stands decimated due to the…
How Covid-19 Can Stimulate Healthier Hospitality Leadership
By Petra Deuter, Executive Director, Iconic Luxury Hotels – International & Head of Talent Development, L+R Hotels Much has already been written about how travel…
A Post-Pandemic World: What Will Change and What Will Not
By Jay Zhao, Partner, T Fund Like everyone else, I’ve been spending a fair amount of time trying to understand the length and impacts of…
Is Travel Recovering? Latest Stats Suggest Family Travel is Driving Hotel and Car Rental Bookings
By Paul Conley, <Intent> Has the travel recovery begun? Certainly there is a reason to be optimistic for the first time in awhile. Families, feeling…
Working From Home is The New Normal
By Mike Oitzman, Founder & Publisher, The Mobile Robot Guide The world is upside down with the COVID-19 pandemic, and it’s likely that you find…
5 Ways for Hotels to Prepare for Recovery and Reopening
By Laura Pop-Badiu, TrustYou Expect a more cautious and selective booking behavior Prioritize safety and cleanliness above everything else Communicate openly and honestly Highlight outdoor…