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Oct 21

MICE Destinations: Oceania | Talk 2: The Future of Business Events: Recovery, Resilience, and Innovation

October 21, 2020 - October 26, 2020

  • Anna Hayward, Head of Auckland Convention Bureau, Auckland Tourism, Events and Economic Development (ATEED)
  • Barbara Maple, President, Barbara Maple & Associates, Chair, Auckland International Business Events Advisory Group (Moderator)
  • Steve Armitage, General Manager – Destination, Auckland Tourism, Events and Economic Development (ATEED)
  • Lisa Gardiner, Global Manager Business Events, Tourism New Zealand

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The Business Events industry will most certainly need to evolve in a post pandemic world and several dynamics were already in play prior to the pandemic. The value of travel to business events was being challenged by new sustainability goals and competition from new communication channels created a critical need for aligning with economic priority sectors.

This conversation will provide practical insights of how Auckland, New Zealand has reset their direction, while continuing to build relationships and advance opportunities in virtual and hybrid meetings until the world is ready to travel again.


Got questions, thoughts and ideas to share about the session? Email us.

 

Details

Start:
October 21, 2020
End:
October 26, 2020

Venue

On-Demand

Organizer

ITB Community
Email:
conference@messe-berlin.asia